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Introduction, Vision & strategy
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| Introduction, Vision & strategy |
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A framework of corporate governance
and ethics |
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As a group, we believe that long term value for all our stakeholders will be created by adopting a holistic approach in which economic, social and environmental performance is measured within a framework of corporate governance and ethics of the highest standard.
Through various social programmes and donations, both at national and business unit level, Sun International’s contribution to corporate social investment (CSI), in line with its policy and guidelines, amounted to 2% of after tax profit in this financial year. This is above the average for South African companies of a comparable size.
The underlying philosophies, which dictate our approach to sustainability, are reflected in the activities which we cover in the following section of the report. |
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| Vision and strategy |
| The key driver of our sustainability is our mission, which is: |
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‘To be recognised internationally as a successful leisure group offering superior gaming, hotel and entertainment experiences, that exceed our customers’ expectations.
To create an environment in which all employees are well trained, motivated and take pride in working for the group.
Innovation, fun and an obsession with service excellence and efficiency will make Sun International a formidable competitor and provide our shareholders with superior returns.
We will at all times remain mindful of our responsibility towards all our stakeholders, including the communities we serve.’ |
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