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| Introduction, Vision & strategy |
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| A holistic approach combining economic, social and environmental performance |
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| A framework of corporate governance and ethics |
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As a group, we believe that long term value for all our stakeholders
will be created by adopting a holistic approach in which economic,
social and environmental performance is measured within a framework
of corporate governance and ethics of the highest standard.
Through various social programmes and donations, both at national
and business unit level, Sun International's contribution to corporate
social investment (CSI), in line with its policy and guidelines, amounted
to 2% of after tax profit in this financial year. This is above the average
for South African companies of a comparable size.
The underlying philosophies, which dictate our approach to sustainability,
are reflected in the activities which we cover in the following section
of the report. |
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| Vision and strategy |
| The key driver of our sustainability is our mission, which is: |
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'To be recognised internationally as a successful leisure group offering superior gaming,
hotel and entertainment experiences, that exceed our customers' expectations.
To create an environment in which all employees are well trained, motivated and take
pride in working for the group.
Innovation, fun and an obsession with service excellence and efficiency will make Sun
International a formidable competitor and provide our shareholders with superior
returns.
We will at all times remain mindful of our responsibility towards all our stakeholders,
including the communities we serve.' |
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